Van Den Berg Arbitration

The cabinet

Founded by Albert Jan van den Berg, one of the most recognized arbitrator in the world, Vandenberg International Arbitration and Litigation is a boutique specialized in arbitration and international litigation. At his side, a team of experts:

• Tarunima Vijra, Senior Counsel
• Albert Jan Jr. van den Berg, Counsel
• Alveen Shirinyans, Associate

This collective embodies rare experience and first-rate expertise in arbitration.

The challenge: clean, but strong

When the firm asked us, the request was clear: create a site extremely simple and uncluttered, which reflects their unique positioning. Where many structures multiply pages and contents, Vandenberg chooses restraint. Their strength lies in the absolute confidence in their reputation and their experience, which is already well established in the world of international arbitration.

Our support

We worked on two axes:

• Graphic identity : an elegant universe, built around a strong and distinctive typeface, combined with a sober and timeless palette. The objective was to slightly depart from the very classical codes of arbitration, while maintaining institutional credibility.
• Web site : a minimalist and fluid experience. The home page opens with a Loop video of a beach, unexpected in this sector, which creates a strong contrast with the usual legal world. The site is designed around three objectives:
  • Present referee bios clearly and easily
  • Highlight the main ones Boxes followed by the cabinet
  • Facilitate the direct contact

The result

A website that perfectly reflects the firm's positioning: few words, few elements, but a strong imprint. The visual simplicity contrasts with the immense experience of the referees, and reinforces the image of a store that is confident in its reputation and expertise.

The very example of a firm that proves that refinement can be more effective than an exhaustive demonstration.