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When we met Benoît Perrineau, Florence David and Sophie Imbault, there was no No name, No identity, simply three experienced partners and determined to create a firm that is just like them.
We had the chance to accompany them From the very beginning :
➡️ From choosing the name to creating the identity,
➡️ From the design of the site to its launch online.
The name “Prémisse” was proposed by one of the partners and was obvious. It reflects their positioning well: clarity, reasoning, method.
On the visual identity side, Paul Mailhes was able to create a universe in their image:
We imagined a site to navigate simple, fluid, structured, focused on concrete customer challenges of the firm (local authorities, ministries, donors, donors, developers, health operators...).
Each field of intervention benefits from a clear, structured and accessible form:
What makes this project particularly exciting is their vision of the job:
✔️ Very solid legal expertise
✔️ A collegial approach between partners
✔️ A real strategic and operational sense in support
Our role has been to translate all this into a coherent digital experience, powerful and technically solid (SEO, responsive, performance...).